No business can even imagine its survival without visibility and brand awareness. Here exist the usage and importance of Media Planning. Media plays an extensive role in enabling a brand to reach out to the…
Media planning is a method of identifying and selecting media outlets mainly magazines, websites, newspapers, outdoor placements, TV and radio stations, in which to place paid advertisements. Media planning in marketing is the creating of…
All businesses need visibility, improve reputation and tell the world what their products or services are like, and that can only be done through effective communication. This is where the benefits of media planning play…